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Insights by: Harry Fielder

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Harry Fielder

Harry is our CEO at Umi. To him, leading in tech involves bridging the gap between software and business. As a developer and marketer in equal measure, his role focuses on translating business goals into creative and robust software and marketing solutions. He loves sharing his knowledge and insights across many platforms, both virtually and in real life. In his free time, he enjoys tinkering with his custom PC, gaming and learning about new technologies. Random fact: Harry is 6 foot 8 and regularly bangs his head on the tube. Does his head hurt? Just ask - harry@umidev.umisites.com.

Internal Reviews a Thing of the Past?

We have all filled in a customer survey at a bar, restaurant or hotel. Sometimes due to good service, many […]

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Advertising on Facebook and Twitter

In our previous article, we talked in some detail about the system of Google AdWords, and how you as a […]

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How can targeted advertising help your business? Part 2/2

In our previous post, we introduced the many different forms of online targeted advertising, and investigated how exactly they work. […]

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How can targeted advertising help your business? Part 1/2

I’m sure that many of you will be aware of targeted advertising to some degree. What you may not know, […]

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Google Hangout On Air Tips

Google Hangout On Air Tips Google Hangout On Air is a new way to connect with your community and definitely […]

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Hospitality SEO – Is It a Dark Art That Has Died?

SEO, Search Engine Optimisation, the phrase that has been the bane of hospitality marketing managers for years. Is it a […]

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Creating an Emotional Relationship with Guests

What is the biggest advantage a hotel website has over an OTA? I often get asked, “how can we get rid […]

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Hotelympia 2014

Hotelympia is the UK’s largest foodservice and hospitality exhibition and the most effective platform to reach senior buyers from across […]

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Social Media Strategy (Part 3)  

Chances are you have integrated social media into your marketing strategy. Social media has become so important to businesses that […]

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